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　　设定SEO关键词是需要掌握一定技巧的，正确的关键词选择才能起到恰到好处的推广作用，吸引用户访问对应的网站。而关键词选择不当，不仅没有任何效果反而会导致网站的权重和排名下降。那么它的设定有什么基本原则呢？下面我们一起来了解下吧！

　　一、与网站内容相呼应

　　每个网站的内容都有所指向，设定的词汇不可脱离网站的内容，尽量保证是相关的。如果不能做到相关联，那么就要在文字和内容方面下功夫了，专业的优化公司都有对应的方式方法。内容不相关，不仅会让用户厌烦，而且也影响网站的正规严谨和专业。

　　二、选词的恰到好处

　　很多词的搜索量很高，但是竞争又很小，这样的词才是优化所需要的。要想掌握这一点，便需要充分的了解竞争对手所用的关键词，需要花费大量的时间不断搜索，这样才能够看到一定的效果。

　　三、要集中一些

　　SEO关键词设定不要过于单调，也不可过于宽泛，要集中表达一个意思，然后与其相关的词汇也不能放过。其实了解一个企业，从中出发就不难选择。有的词可以提升网站人流量的转化率，还可以节省成本。

　　四、主副作关键词的设定

　　词的选择不可过于特殊，一是用户看不懂，二是搜索量太低。毕竟符合大众的口味，才能提升用户浏览量。最好设定主副，这样既可以保证字数不太长，又可以充分表达相关的意思，相当于设定了一个关联词，效果更好一些。

　　五、每个词有不一样的用法

　　在网联网范围内，每个词汇都有对应的商业价值，就算用户看不懂，但企业是应该明白的。

　　更多资讯：AI推联盟百度商业服务市场官方合作伙伴，主打精准推广，让有需求的客户主动联系咨询。企业1个账户，打通4大系统，涵盖了国内主流的搜索引擎平台及核心词、行业词、精准词、赢利词、长尾词的付费竞价及免费SEO的推广方式，一站式精准推广，效率更高。先成为我们的代理商，用代理价为自己做推广，这样成本更低，效果更好！还能顺带赚钱，把推广成本转稼出去。


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